With hope and Ratings …

Leave a Comment / Uncategorized / By

With the hope everyone is enjoying and having a memorable holiday here are the ratings since we have been away.
The individual dates below go from a week ago Tuesday through Christmas Day.
That is followed by adweek stories on 2017 for Fox. MSNBC and CNN you may like.

Total Viewers Tuesday (12/19). Fox wins day and night. All slots 4-11.

  • Total day: FNC: 1.903 | CNN: 739 | MSNBC: 1.217 | HLN: 208
  • Primetime: FNC: 2.753 | CNN: 911 | MSNBC: 2.235 | HLN: 263
4p: 5p: 6p: 7p: 8p: 9p: 10p: 11p:
FNC Cavuto:
1.686		 Five:
2.533		 Baier:
2.480		 MacCallum:
2.303		 Carlson:
3.052		 Hannity:
2.773		 Ingraham:
2.432		 Bream:
1.739
CNN Tapper:
884		 Blitzer:
945		 Blitzer:
816		 Burnett:
905		 Cooper:
1.051		 Cooper:
868		 Lemon:
812		 Lemon:
714
MSNBC Wallace:
1.103		 MTPDaily:
1.234		 Melber:
1.329		 Matthews:
1.732		 Hayes:
1.765		 Maddow:
2.735		 O’Donnell:
2.203		 Wlms:
1.486
HLN Michaela:
94		 S.E.Cupp:
93		 Banfield:
125		 Banfield:
123		 Files:
185		 Files:
259		 Files:
345		 Files:
394

Total Viewers WEDNESDAY. Fox dominates day and night. Win every time slot easily.

  • Total day: FNC: 2.080 | CNN: 681 | MSNBC: 1.115 | HLN: 220
  • Primetime: FNC: 3.070 | CNN: 816 | MSNBC: 2.060 | HLN: 323
4p: 5p: 6p: 7p: 8p: 9p: 10p: 11p:
FNC Cavuto:
2.055		 Five:
2.714		 Baier:
2.833		 MacCallum:
2.557		 Carlson:
3.259		 Hannity:
3.147		 Ingraham:
2.804		 Bream:
1.820
CNN Tapper:
785		 Blitzer:
811		 Blitzer:
684		 Burnett:
751		 Cooper:
816		 Cooper:
790		 Lemon:
838		 Lemon:
711
MSNBC Wallace:
904		 MTPDaily:
1.010		 Melber:
1.143		 Matthews:
1.453		 Hayes:
1.552		 Maddow:
2.558		 O’Donnell:
2.066		 Wlms:
1.381
HLN Michaela:
78		 S.E.Cupp:
60		 Banfield:
106		 Banfield:
164		 Files:
266		 Files:
317		 Files:
386		 Files:
400

Total Viewers THURSDAY. Another Fox sweep of day and night and all time slots.

  • Total day: FNC: 1.937 | CNN: 675 | MSNBC: 1.152 | HLN: 217
  • Primetime: FNC: 2.723 | CNN: 811 | MSNBC: 2.051 | HLN: 264
4p: 5p: 6p: 7p: 8p: 9p: 10p: 11p:
FNC Cavuto:
1.776		 Five:
2.702		 Baier:
2.732		 MacCallum:
2.331		 Carlson:
2.871		 Hannity:
2.799		 Ingraham:
2.498		 Bream:
1.643
CNN Tapper:
691		 Blitzer:
789		 Blitzer:
787		 Burnett:
771		 Cooper:
873		 Special:
786		 Lemon:
774		 Lemon:
636
MSNBC Wallace:
971		 MTPDaily:
1.058		 Melber:
1.214		 Matthews:
1.696		 Hayes:
1.754		 Maddow:
2.606		 O’Donnell:
1.792		 Wlms:
1.463
HLN Michaela:
61		 S.E.Cupp:
65		 Banfield:
106		 Banfield:
153		 Files:
188		 Files:
254		 Files:
351		 Files:
446

Total Viewers FRIDAY. Fox wins day and night and 4-7 plus 10 slots. MSNBC 9 &11.

  • Total day: FNC: 1.709 | CNN: 566 | MSNBC: 1.088 | HLN: 197
  • Primetime: FNC: 2.231 | CNN: 532 | MSNBC: 1.881 | HLN: 238
4p: 5p: 6p: 7p: 8p: 9p: 10p: 11p:
FNC Cavuto:
1.471		 Five:
2.319		 Baier:
2.327		 MacCallum:
2.007		 Carlson:
2.591		 Hannity:
2.255		 Ingraham:
1.846		 Bream:
1.232
CNN Tapper:
731		 Blitzer:
712		 Blitzer:
568		 Burnett:
553		 Special:
676		 Bell:
553		 Bell:
367		 Bell:
348
MSNBC Wallace:
979		 MTPDaily:
1.054		 Melber:
1.164		 Matthews:
1.514		 Hayes:
1.569		 Maddow:
2.286		 O’Donnell:
1.780		 Wlms:
1.469
HLN Michaela:
70		 Files:
80		 Files:
139		 Files:
199		 Files:
249		 Files:
235		 Files:
232		 Files:
310

Total Viewers SATURDAY. Another weekend of Fox domination. 

  • Total day: FNC: 1.229 | CNN:  572 |  MSNBC: 566 | HLN: 273
  • Prime time: FNC: 1.550 | CNN: 484 | MSNBC: 576 | HLN: 298
4p: 5p: 6p: 7p: 8p: 9p: 10p: 11p:
FNC NwsHQ:
869		 NwsHQ:
949		 NwsHQ:
1.130		 Report:
1.175		 Watters:
1.768		 Pirro:
1.488		 Gutfeld:
1.394		 Watters:
1.019
CNN Nwsrm:
530		 Nwsrm:
584		 Smerc:
552		 Nwsrm:
584		 70s:
477		 70s:
474		 70s:
502		 70s:
445
MSNBC News:
614		 News:
627		 Hayes:
539		 Maddow:
675		 Velshi:
584		 Spcl.:
575		 Spcl.:
570		 Dateline:
341
HLN Files:
236		 Files:
265		 Files:
217		 Files:
214		 Files:
252		 Files:
294		 Files:
348		 Files:
387

Total Viewers SUNDAY, CHRISTMAS EVE. LOW AUDIENCE — FOX WIN.

  • Total day: FNC: 1.009 | CNN: 495 | MSNBC: 393 | HLN: 262
  • Prime time: FNC: 870 | CNN: 397 | MSNBC: 278 | HLN: 289
4p: 5p: 6p: 7p: 8p: 9p: 10p: 11p:
FNC NwsHQ:
771		 Five:
906		 NwsHQ:
838		 Report:
835		 BaierSpcl.:
950		 KlmdeSpcl.:
877		 BaierSpcl.:
784		 BaierSpcl.:
757
CNN Nwsrm:
348		 Bourdain:
373		 Nwsrm:
289		 Bourdain:
314		 Bourdain:
378		 Bourdain:
429		 Bourdain:
383		 Bourdain:
370
MSNBC News:
449		 Hayes:
424		 MTP:
388		 Williams:
390		 Hedlinrs:
339		 Spcl.:
273		 Spcl.:
221		 Dateline:
244
HLN Spcl.:
162		 Files:
176		 Files:
107		 Files:
126		 Files:
242		 Files:
293		 Files:
330		 Files:
432

2017 Ratings: Fox News Is Most-Watched Cable Network For Second Consecutive Year.

By A.J. Katz Comment

For the second year in a row, Fox News was the most-watched cable television network. Fox News posted double digit growth in total day and its 1.5 million viewer average is Fox News’s largest average audience on a 24-hour basis since the network launched in 1996.

And the blockbuster ratings came despite the departures of the network’s two biggest stars.

Below are 2017 Nielsen live+same-day numbers through December 24:

  • Primetime (Mon-Sun): 2,421,000 Total Viewers /  486,000 A25-54
  • Total Day (Mon-Sun): 1,501,000 Total Viewers /  320,000 A25-54

The year began with the stunning departure of Fox News prime time host, Megyn Kelly, who left Fox News for NBC News. In the spring, Kelly’s lead-in, cable TV’s most-watched personality for two decades, Bill O’Reilly, exited due to sexual harassment complaints. Those departures, and others, set off a host of programming changes that continued into October.

“Throughout this past year, Fox News has continued to prove its dominance in the television landscape despite many changes and one of the most intense news years on record,” said Fox News programming president Suzanne Scott.

Fox News was flat in prime time viewers, but was up +1 percent in the ad-friendly adults 25-54 demo compared to 2016.

“For a news channel to experience growth following an election year is unprecedented and we are grateful to our loyal viewers for once again making us the most-watched network in all of cable,” Scott added.

The network’s juggernaut morning program, Fox & Friends, had its most-watched year in network history, averaging nearly 1.6 million total viewers (up +25 percent from 2016).

Other daytime programs which won their respective hours include Outnumbered Overtime with Harris Faulker, which averaged 1.59 million total viewers at 1 p.m. and The Daily Briefing withDana Perino, which averaged 1.56 million total viewers at 2 p.m.

At 5 p.m., The Five averaged 2.7 million total viewers and 475,000 in A25-54. At 6 p.m., the network’s political news program Special Report with Bret Baier averaged 2.4 million total viewers and 444,000 in the A25-54. At 7 p.m. ET, The Story with Martha MacCallum delivered 2.1 million total viewers and 413,000 in A25-54.

Then there’s the network’s signature prime time daypart. For the first time in network history, Hannity topped all of cable news with 3.18 million viewers and 645,000 in A25-54. That’s double digit growth versus 2016.

At 8 p.m., Tucker Carlson Tonight was the second-most watched program for the year in total viewers with 2.7 million viewers and averaged 540,000 with A25-54.  At 10 p.m., The Ingraham Angle, ranked No. 5 in total viewers with 2.5 million and No. 4 with A25-54 since it launched back in the fall.

2017 Ratings: MSNBC Has Best Year Ever, Sees Most Growth On Cable

By A.J. Katz 

Cable TV news is as popular as it has ever been and the biggest gainer of the big three cable networks is MSNBC.

The NBCU network grew its prime time audience by more than half a million viewers this year (+550,000) versus 2016. No other cable network saw that type of year-over-year total audience growth.

MSNBC finished 2017 as the third-most-watched basic cable network in Monday – Sunday prime time, only behind powerhouses Fox News and ESPN. The network also finished No. 3 in total day viewers, behind Fox News and Nickelodeon.

Below are 2017 Nielsen live+same-day numbers through December 24:

  • Primetime (Mon-Sun): 1,631,000 Total Viewers / 370,000 A25-54
  • Total Day (Mon-Sun): 889,000 Total Viewers / 203,000 A25-54

During the Obama years, the network’s prime time slate delivered solid audiences. But it’s taken the election of Pres. Trump, and the coverage of his administration, to make MSNBC a consistent Top 5 network.

MSNBC was up +51 percent in total prime time viewers and up +37 percent in the prime time demo. Across the total day, MSNBC saw +47 percent growth in viewers, and was up +33 percent in the demo.

This was also the first time MSNBC scored a yearly victory over CNN in the prime time demo, measuring Monday – Sunday. MSNBC averaged 370,000 adults 25-54 to CNN’s 369,000.

Several MSNBC programs set network records. Brian Williams was No. 1 in cable news at 11 p.m. Morning Joe shattered records for the second consecutive year, both in total viewers and in the A25-54 demo, and defeated CNN in total viewers for the 8th straight year.

Rachel Maddow, which earned two News and Documentary Emmys in 2017, defeated CNN’s 9 p.m. hour for the 8th straight year. In addition to the critical accolades, The Rachel Maddow Show delivered the largest total audience and A25-54 demo audience for any MSNBC program ever (2.55 million total viewers, 586,000 adults 25-54.)

Maddow finished as the No. 2 show on cable news, behind Hannity, in the A25-54 demo.

Each program’s A25-54 delivery in 2017 is worth noting. Hannity’s 645,000 adults 25-54 average comes from only 57 telecasts in the 9 p.m. hour, while Maddow’s 586,000 adults 25-54 delivery comes from 245 telecasts in the hour. (Hannity moved to 9 p.m. in September.)

At 10 p.m., The Last Word with Lawrence O’Donnell beat CNN Tonight with Don Lemon, both in total viewers and in the demo.

The newly-launched Deadline: White House, hosted by Nicolle Wallace, MSNBC Live with Velshi & Ruhle and The Beat with Ari Melber all defeated CNN in total viewers this year, and delivered the network’s largest yearly audience ever in their respective hours. MSNBC Live with Hallie Jackson at 10 a.m.; Andrea Mitchell Reports at 12 p.m.; and AM Joy, hosted by Joy Reid at 10am on Saturdays also defeated CNN counterparts in total viewers.

In addition to the aforementioned shows, MTP Daily, hosted by Chuck Todd, Hardball with Chris Matthews, All In with Chris Hayes also delivered the network’s largest audiences ever in their respective timeslots.

2017 Ratings: CNN Has Its Largest Audience Ever, But Sees Prime Time Losses

By A.J. Katz 

For CNN, 2017 was a year like no other. And no, we’re not just talking about the unprecedented social media attacks launched at the network by the President of the United States. We’re also talking about ratings.

2017 was CNN’s most-watched year in network history. The 779,000 total viewer average (No. 5 across all of basic cable) is up +3 percent from 2016.

Below are 2017 Nielsen live+same-day numbers through December 24:

  • Primetime (Mon-Sun): 1,055,000 Total Viewers / 369,000 A25-54
  • Total Day (Mon-Sun):  779,000 Total Viewers /  256,000 A25-54

CNN was up even more in the all-important adults 25-54 demo, up +10 percent in total day compared to the network’s delivery in 2016, an election year.

CNN is especially strong in presidential election years during prime time, broadcasting major political debates, town halls and other events. So it’s not a total shock then that CNN was down in prime time audience this year, a non-election year. The network dropped -16 percent in total viewers, and was down -15 percent in the prime time demo (A25-54) compared to last year.

That said, CNN improved upon its 2009 prime time ratings performance among adults 25-54 this year by double digits. up +44 percent.

Several CNN programs smashed previous network ratings records in 2017, including: New Day with Chris Cuomo and Alisyn Camerota, The Lead with Jake Tapper, The Situation Room with Wolf Blitzer, Erin Burnett Outfront, Anderson Cooper 360 and CNN Tonight with Don Lemon. All of these shows are up double digits versus last year in the A25-54 demo.

The network was especially strong in the coveted demo on weekends, defeating both Fox News and MSNBC on weekend afternoons, and on Sunday evenings. CNN led on Sunday evenings with its original series, including Anthony Bourdain Parts Unknown, and This is Life with Lisa Ling, among others.

Leave a Comment

Your email address will not be published. Required fields are marked *